Building a website that works as a sales tool for your renovation business.
A professional, SEO-focused and conversion-led proposal for an Auckland renovation company offering bathroom renovations, kitchen renovations, full home renovations, carpeting, flooring and engineered kitchen stone solutions.
Sales-focused website
Designed to explain services clearly and guide visitors towards requesting a quote.
SEO-ready structure
Built around renovation keywords and Auckland-based service searches.
Marketing foundation
Social media and paid ad direction to build visibility and enquiries over time.
Professional presentation
Clean, readable and mobile-optimised design suitable for client review.
Introduction
Thank you for the opportunity to provide this proposal for your renovation business.
For a renovation company, a website should do more than display basic information. It should explain your services clearly, build trust with homeowners, answer common questions and turn visitors into genuine enquiries.
Our goal is to create a professional, SEO-optimised website that works like a salesperson for your business. The website will help customers understand what you offer, why they should trust your team and how they can take the next step.
The website and marketing will be built around your key strengths: competitive pricing, a patient customer approach, 30+ years of collective experience and a strong willingness to deliver the best possible result.
Positioned clearly without making the brand look cheap or low quality.
Messaging that shows patience, understanding and support throughout the renovation process.
30+ years of collective experience presented as a strong trust factor.
Your New Website
The website will be designed for Auckland homeowners looking for renovation services. It will be clean, professional, mobile-friendly and focused on generating enquiries.
Home Page
A strong first impression with clear service highlights, trust points, quote buttons and a customer-focused message.
About Us
Builds trust by explaining the team’s experience, customer approach, pricing value and renovation knowledge.
Bathroom Renovations
Targets bathroom renovation enquiries and explains upgrades, tiling, waterproofing, fittings and full transformations.
Kitchen Renovations
Includes kitchen upgrades, cabinetry, layout improvements, benchtops and engineered kitchen stone as a related service.
Full House Renovations
Focused on higher-value enquiries for customers wanting top-to-bottom home renovation support.
Carpeting & Flooring
Highlights flooring and carpet installation services that improve comfort, appearance and property value.
Our Work / Gallery
Showcases completed projects, before-and-after photos, renovation progress and real examples of workmanship.
Contact / Request a Quote
A simple enquiry form with phone, email, suburb, renovation type and message field to make enquiries easy.
How the website will support sales
Each page will explain the service, answer common customer concerns, highlight your affordable pricing, show your experience and guide the visitor towards requesting a quote.
The content will be written in a natural and professional way so customers feel informed, understood and confident before contacting the business.
Our Process
The project process is structured to keep everything clear, organised and focused on creating a website that supports real business enquiries.
Business Understanding
We understand your services, ideal customers, pricing advantage, team experience and what makes the business different.
Website Structure
We plan the website around your main services so it is easy for customers to use and easy for Google to understand.
Design & Layout
The design will be clean, professional and mobile responsive, with light animations that make the proposal feel modern without looking overdone.
Content Writing
Website content will be written to explain, reassure and convert visitors into renovation enquiries.
Launch & Optimisation
After launch, the website can be improved through ongoing SEO, social media marketing and paid advertising.
SEO Strategy
SEO helps the business appear when homeowners search for renovation services in Auckland. The website will be built with the right structure, headings and keywords from the beginning.
SEO is a long-term process. For a renovation business, we recommend at least 4 to 6 months of consistent SEO work to start building meaningful visibility.
Keyword Targeting
Bathroom renovations Auckland, kitchen renovations Auckland, full home renovations Auckland, flooring services Auckland and related searches.
Page Optimisation
SEO page titles, meta descriptions, heading structure, internal links and keyword-focused service pages.
Local SEO
Support for Auckland-focused search visibility and Google Business Profile improvements.
Ongoing Growth
Monthly improvements, content optimisation, ranking checks and search visibility work.
Social Media & Marketing
Social media will help the renovation business look active, trustworthy and professional. Facebook and Instagram are especially useful because renovation work is visual and customers respond well to project photos.
Before & After Content
Show real renovation transformations to build trust and generate interest from local homeowners.
Renovation Ideas
Bathroom ideas, kitchen upgrades, flooring inspiration and engineered stone highlights.
Engagement Campaigns
Start with Facebook and Instagram engagement campaigns at $30 per day to build visibility.
Future Lead Campaigns
Once we identify the best-performing content, the campaign can move towards stronger enquiry generation.
Google Ads
Google Ads can be started after the website is complete. This helps avoid wasting budget because ads will send traffic to proper service pages designed to convert visitors into enquiries.
Pricing for Google Ads will be provided when the campaign is ready to start.
Your Investment
The pricing below is structured to provide strong value while building a professional online foundation for the renovation business.
Website Design & Development
Includes professional website design, mobile layout, SEO-ready structure, service pages, contact form, gallery section and 1 year hosting.
Hosting Renewal
Hosting renewal after the first included year.
Domain Name
Domain cost depends on availability and registrar pricing. The client can buy it directly or we can assist.
SEO Management
Recommended for at least 4 to 6 months to build Google visibility, keyword rankings and organic traffic.
Social Media Management
Includes social media direction, content planning, campaign setup, basic ad management and performance monitoring.
Facebook & Instagram Ad Budget
Recommended starting ad spend for engagement and local visibility. Budget can increase over time based on results.
Google Ads pricing will be provided when ready to start. We recommend completing the website first so ads can send traffic to proper conversion-focused pages.
A professional foundation for better renovation enquiries.
This proposal is designed to present the renovation business clearly, build trust with Auckland homeowners and support long-term enquiry growth through SEO and marketing.